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Solutions for
Wireless Service
Providers
Wireline Service Providers
OSS Solutions
Portfolio Overview
Professional Services
Overview
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MasterClaw
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Uniquely Competitive OSS
Comprehensive service
assurance solutions for Wireless Operators
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Turning a technological threat into a profitable opportunity
OK. Here’s the situation. Some mobile markets are
booming with new subscribers. But others have hit the saturation point. And
everywhere, loyalty is weak and churn is strong. It's a fact, the wireless
operators who can deliver high quality UMTS services and roll out them out
quickly are going to win the race for 3G market share. New technologies such
as HSDPA, IMS and DVB-H, combined with the continuous evolution of the
handset, now for the first time enables wireless service providers to cost
efficiently offer truly converged wireless broadband services.
But success does not come for free. The converged
ubiquitous access technologies, different types of service delivery platforms
and complex service delivery chain, all add to the complexity of the network
and the operation of it. Here's where we can help. Anritsu gives you the
analytical tools you need to convert real-time network data into business
intelligence. And that means you can optimize your network, develop more
attractive services, and generate greater profits. Success does not come by
random, either.
End-to-end network and service
visibility
Complete UMTS solution
Not only do we cover the entire packet-switched
and circuit-switched domains of the core network, we also provide full
monitoring coverage of the UTRAN network as an integral part of our Service
Assurance solution. This is important since 80% of all UMTS problems relate to
UTRAN. With a cost efficient way of continuously monitor UTRAN operators can
at any time control the radio access performance and analyze details of
specific calls. And, MasterClaw™ is compliant
with Release 99 through Release 6 for a truly futureproofed solution.
End-to-end network visibility
Increased complexity in the
network and the signaling across different networks domains, calls for
operational tools that span across the network in a unified way. Conducting
root-cause analysis and troubleshooting in a converged network, network
operations staff need tools that can efficiently can trace calls and sessions
in a seamless network-wide fashion, even if occurred days before.
Customer Experience Management
Your customers are the life-blood of your
operation. If they’re not happy, they’ll go somewhere else. Our unique
combination of passive and active monitoring creates a superior set of QoS
metrics that frames the customers’ perception of the service quality. By
monitoring the downlink service quality in the user’s handset, we can better
understand the actual end-to-end quality. And by combining end-user quality
with QoS data from the network, wireless operators can gain a truly holistic
view of the quality of both the uplink and downlink.
Turning network data into
business intelligence
Understanding your business
Simple things, like understanding which
terminal types generate the most MMS traffic, often represent vital business
intelligence when negotiating deals with handset manufacturers. Because we can
provide detailed information regarding the customers’ true identity and
location, our
OSS solutions
can become vital business-support systems.
Complex
value chains calls for simple monitoring solutions
Any wireless service provider is dependent on a
wide set of partners, being roaming partners, interconnect and backhaul
partners, or content partners. The service quality offered to the end-users,
is not only dependent on the performance of the own network, but equally
dependent on the performance of the different partners. With the accelerating
revenue shift from voice to data services the service value chains become even
more complex. With Anritsu’s Service Assurance solution you not only get a
tool that can monitor your, partners’ performance, it provides you with the
critical evidence negotiating the business terms.
Integrated Network–Service–Customer–Partner monitoring
Anritsu’s integrated service assurance solution
provides an integrated monitoring universe, feeding a wide range of different
user categories, including operational network personnel, network planners,
product managers, account managers, partner managers, with vital operational
and business information. Building on the same converged data acquired from
the network, MasterClaw offers powerful reporting capabilities across Network,
Service, Customer and Partner domains in both real-time and via KPI- and KQI
reports. Representing a specific aspect of the carrier’s overall operation,
the ability to understand their mutual relationship is essential. It must be
clear how the network performance or the performance of interconnect, roaming
or content partners affect the general service level, and subsequently how the
end-user service level is affected.
Towards next generation
Ready to meet today’s needs – and tomorrow’s
The greatest challenge facing wireless
operators is to gain new revenue through new services
– ultimately providing a
complete triple play offering. As a result, wireless networks are evolving
from 2G through 2.5G to the newest 3G and IMS networks. Not only can new
cash-generating services be introduced rapidly and cost-effectively, when it’s
time to migrate towards IMS and possibly even a fixed-mobile convergent (FMC)
architecture, the MasterClaw framework and probe system can continue to be
used, thus considerably reducing the risk and cost of transition. Building on
our Wireline VoIP solutions MasterClaw now also supports the IMS versions of
SIP, which makes Anritsu uniquely positioned to help wireless service
providers in their migration towards IMS based network architectures.
Ready for the wireless triple play
Being promising candidate to unlock the mobile
triple play, HSDPA are DVB-H are powerful access technologies that already now
plays an important role planning the introduction of converged service
offerings. As a natural continuation of Anritsu’s leadership in the wireless
network and service monitoring area, MasterClaw of course support HSDPA
monitoring, as a part of our UTRAN monitoring capabilities, which again makes
Anritsu is now uniquely positioned to help service providers ensure successful
HSDPA based service launches.
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