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Understand Promotions

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Target Promotions Effectively - The Right Information at the Right Time

Challenge

Identifying if promotions and offers have improved experience, had the desired uptake or cannibalized other business is very difficult to track
Identifying new subscribers' experience to ensure a strong take-up is also a major issue

How MasterClaw Solution Approaches the Challenge

Correlating user, devide, location and experience of services enables marketing campaigns to be more targeted and effective
Identification of subscriber experience along with information such as spend, device, apps, etc., enable accurate tracking of success or otherwise
Flexible and powerful reporting enables non-expert users to build their own queries and analysis without Anritsu assistance, reducing total cost of ownership

1. Target promotions more effectively - see most popular devices & apps

2. Target promotions more effectively - see devices details

3. Target promotions more effectively - see most visited sites

4. Target promotions more effectively - see site details

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